• Four days of event with business in the order of 30 million reais and negotiations with estimated to generate contracts around 45 million reais for the coming months.
• Business rounds that fostered on-site and future purchases in the order of R$ 2.5 million.
• 14,766 unique visitors audited, with 30% visiting the fair on 2 or more days.
• 46% of visitors were owners and employees of hosting media, an increase of 5 percentage points compared to the last face-to-face edition, held in 2019.
• 76% of visitors were purchasing decision makers and 66% of the public visited Equipotel with funds to invest.