From May 21 to 23, Mengniu and the National Dairy Industry Technology System launched the first (26th) "Pasture Successor" Advanced Training Course in 2024 at China Agricultural University in Beijing. Aiming at the market challenges faced by the dairy industry, this training course brings together many top experts including the National Animal Husbandry Station, the National Dairy Industry Technology System and China Agricultural University. It aims to combine theoretical technology with practical application, cutting-edge reports with case practice, interactive sharing with flexible assessment, and deeply analyze policy dynamics, industry trends and advanced breeding technologies, business strategy breakthroughs and management and operation methods, so as to systematically empower "pasture successors" to cope with development difficulties and challenges and lead the dairy industry to upgrade again. A total of 54 "pasture successors" and milk source technology professional service managers from all over the country participated in this training course.

Yang Dunqi, Secretary General of the Dairy Cow Golden Key Technical Service Alliance, delivered the opening speech

At the opening ceremony, Yang Dunqi, Secretary General of the Dairy Cow Golden Key Technical Service Alliance, delivered a speech. He emphasized that the spirit of struggle of cattle breeders who stick to the principle of "staying true to the original aspiration, forging ahead, and striving to surpass" is the action guide for the current dairy industry chain to jointly cope with challenges, overcome difficulties, and improve skills. He encouraged the trainees to strengthen the cultivation of their internal abilities, make up for their shortcomings, explore their own advantages, have the courage to find opportunities in adversity, and strive to move forward. He said that this training course focuses on the quality and execution training of business ability, management ability, and technical ability. It aims to gather the top experts in the dairy industry to teach the trainees by words and deeds, answer their questions, and enable the "ranch successors" to arm their minds with advanced concepts, make scientific choices and avoid risks when facing business decisions, and execute management and technical processes accurately and efficiently. Ensure that every trainee can transform the knowledge they have learned into thinking ability and operational ability, apply what they have learned, and take the lead in both favorable and unfavorable situations in the industry, leading the development of the dairy industry.

He Yongqiang, General Manager of the Quality Technology Center of the Milk Source Division of Mengniu Group, made a mobilization speech on the training

He Yongqiang, general manager of the Quality Technology Center of the Dairy Source Division of Mengniu Group, said that at a critical moment when the industry is facing new challenges, Mengniu and the national dairy industry technology system have joined hands again, which is like a timely "spring rain" and has laid a solid foundation for the farm's future. This advanced training course has successfully built an interactive learning platform that integrates experts from various fields of the dairy industry and farm managers, with the aim of promoting a leap in the farm's technical strength and comprehensive capabilities. He hopes that the trainees can transform the theoretical essence they have learned into efficient practical operation plans to promote the overall improvement of the farm management level.

Li Shengli, chief scientist of the National Dairy Industry Technology System and professor of China Agricultural University, shared his experience

Report on Challenges and Countermeasures Facing my country's Dairy Industry

The training course has carefully arranged a series of links, including expert lectures, Q&A with industry elites, field visits, written tests and defense, etc., to ensure that students can transform what they have learned into practice. The course focuses on "my country's Current Dairy Industry Policies and Laws and Regulations", "Challenges and Countermeasures Facing my country's Dairy Industry", "Construction and Purification of my country's Large-Scale Cattle Farm Epidemic Prevention System", "Dairy Cow Core Group Selection Technology", "Precision Nutrition and Quality and Efficiency Management Strategy", "Pasture Structure Regulation Strategy under the New Situation", "Sharing of Cash Cost Control Strategy for Kilograms of Milk in Large-Scale Farms", focusing on national policies, industry status and situation analysis, advanced breeding technology exploration, refined financial management strategies, etc., all-round and multi-angle analysis, and is committed to injecting a shot of adrenaline into the ranch, not only broadening its strategic vision, but also imparting practical skills, enabling the ranch to improve its management level, effectively control costs, and improve profitability, and jointly build a solid foundation for the steady progress of the dairy industry.

Training site of the "Pasture Successor" advanced training course

As a leading company in China's dairy industry, Mengniu Group has long focused on the cultivation of dairy talents. As early as 2012, it established a close cooperative relationship with the National Dairy Industry Technology System, mainly through the establishment of a technical exchange platform, the conduct of industry situation analysis, professional training lectures, precise assessment guidance, and digital milk source implantation, to continuously improve dairy farming technology and refined management level, and inject strong talent momentum into the sustainable development of the industry. Over the past ten years, more than 20 advanced training courses have been held, covering more than 20 provinces and cities across the country, training more than 2,000 technical personnel, and helping more than 1,000 ranches to reduce costs and increase efficiency. In the future, Mengniu Group will continue to deepen the integration of "industry, academia, and research", concentrate resources to help ranches improve their management capabilities, achieve cost control and efficiency improvement, smoothly cross the trough of the industry cycle, assist the rural revitalization strategy, and contribute to the promotion of high-quality development of the dairy industry.

Group photo of all members of the "Pasture Successor" advanced training class

Li Jingqian, deputy director of the Dairy and Livestock Products Processing Department of the National Animal Husbandry Station; Yang Hongjun, post scientist and researcher of the National Dairy Industry Technology System, Li Jianbin, post scientist and researcher of the National Dairy Industry Technology System; Zhen Yuguo, professor of Jilin Agricultural University; Cui Wenwen, expert of the Dairy Golden Key Technical Service Alliance; Tian Mao, director of the Technical Service Department of the Quality and Technology Center of the Milk Source Division of Mengniu Group; Pu Maohai, senior nutritionist of Modern Feed; Yang Peiwei, director of business management of Modern Dairy, and Zhang Zhili, director of Suqian Ranch of Modern Dairy, attended the training.