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La Prairie Announces Support for Joint Pavilion at MoMA in New York
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With this act of support, La Prairie pays tribute to Saint Phalle's bold and visionary feminist spirit, defying social norms and daring to break the rules in her personal life and work.

Swiss luxury skincare brand La Prairie hopes to take this opportunity to collaborate with the world so that the subversive works of Saint Phalle can be admired, to showcase her great achievements as a woman, especially an avant-garde feminist artist, and to convey her lifelong commitment to A vision for social, racial and gender equality.

“Niki de Saint Phalle’s art is a clear subversion of patriarchal values ​​and artistic traditions. The women in her work Nana are at odds with traditional Western standards of femininity and etiquette: her female dominance , eccentric yet sexy. She created "Nana" so huge that it surpasses men only in appearance. When it comes to personal style and conduct, Niki de Saint Phalle is also a special One who walks alone," said Ruba Katrib, curator of the exhibition.

Throughout her life, Niki de Saint Phalle has used her identity as an artist to draw attention to and engage in discussions on various issues of women's equality, a legacy that continues to inspire new generations of artists and women. At the same time, she also contributed to the birth of artistic movements such as Neorealism. As the only woman in the emerging group of the 1960s, she has a unique perspective while proving that she is as artistically innovative as male artists.

"This collaboration is a very meaningful one, allowing us to share Nikki's ideas with the world and connect her pioneering, indomitable and powerful feminist spirit to La Prairie. We are proud of our sponsorship support for the dissemination of , works and cultural heritage, and meeting her means a lot to the brand,” said Greg Prodromides, Global Chief Marketing Officer, La Prairie.

In fact, Niki Saint Phalle's work has a special resonance with La Prairie, as her usual cobalt blue is the inspiration for the colour of La Prairie's signature caviar collection. In 1982, Nikki developed her eponymous fragrance in a shared design studio in New York, where La Prairie's team often exchange ideas. When La Prairie met Niki Saint Phalle's favorite cobalt blue—the color she described as happy and lucky—the connection between the two became logical, and only cobalt blue It can be so. A lucky encounter sparked inspiration, and the artist's connection to La Prairie has been inseparable ever since.

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